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In this regular feature, we add the most interesting new mobile game soft launches for you to keep an eye on - or even try for yourself - as you look for learnings and inspiration that could inform ...

Simonetta Lulli discussed the need for games studios to change their mindset when it comes to subscriptions. She suggested attempting what works for free-to-play is the wrong approach. "Subscriptions ...

Japan’s Fair Trade Commission will require major platforms such as Apple and Google to permit external payment systems and offer developers more choice.

The Top 50 Mobille Game Makers of 2022, from developers through publishers, advertisers and everything inbetween.

My.Games' card strategy game Castle Duels has surpassed 3.5 million installs and generated nearly $13m in lifetime revenue in its first year.

In-game audio advertising company Odeeo has partnered with marketing optimisation platform Claritas to measure the effectiveness of in-game audio ads.

AppLovin CEO Adam Foroughi has brushed off Unity's challenge to its ad tech with Vector during an earnings call.

A year can feel like a very short time in the world of mobile and to prove that point perfectly it’s time to celebrate 2023’s Top 50 Mobile Game Makers… Already! Nothing moves faster, attracts more ...

As we kick off Pocket Gamer Connects London 2025, we’ve crafted a brand new list to celebrate the UK’s creative games industry talent: The Top 50 UK Game Makers. The UK games industry has a long ...

How Epic vs. Apple and Epic vs. Google are opening up new direct-to-consumer opportunities. The Digital Markets Act is scrutinising App Store policies in the EU. The UK's regulatory body has labelled ...

Casual and casino games publisher Playtika has revised its direct-to-consumer revenue share target from 30% to 40%.