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Video: Protected: On demand: Learn how to leverage advanced audience data for high-impact campaigns ...
Whether it’s advertising via old standbys like TV, newspapers and radio or newer media like mobile and online, earning consumer trust is the holy grail of a successful campaign, according to Nielsen’s ...
Cable finished with 22.2% of TV watch-time in July. Although it exhibited monthly declines in news (-11%) and sports (-17%) ...
During July, streaming’s share of TV viewing in Mexico showed an increase of 0.9 percentage points compared to the previous ...
Nielsen has secured a two-year extension as New Zealand’s official TV measurement provider, backed by Sky and TVNZ. The renewed partnership, running from July 2025 to June 2027, reaffirms Nielsen’s ...
Discover American’s listening behaviors across the total audio universe in Nielsen’s The Record for Q2 2025.
The Advertising Media Spend Report – H1 2024 Get a clear view of the competitive advertising landscape to invest and optimize your media investments with confidence.
Gain a strategic edge in 2025. Understand global marketing trends, balance brand with performance, and measure media holistically with data-driven insights.
Launching in Australia Q4 2025, Nielsen Ad Intel CTV delivers powerful insights into Connected TV ad spend and creative strategies across YouTube TV, Netflix, Prime, Hulu, and more—helping advertisers ...
視聴者、成長、新たな機会へとあなたをつなげます。 2025年、競争優位性を確実なものに。 データドリブンなインサイトの活用で、グローバルなマーケティングトレンド把握、ブランド構築とパフォーマンスの両立、そして ...
New collaboration brings granular audience insights from NMC so advertisers, agencies, and publishers can gain… ...
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