A blockbuster-like $32.3 million was spent in national TV advertising, per estimates from EDO Ad EnGage - the highest ...

Empire, which claims to be the world’s biggest movie magazine, has created a limited-edition light-up cover to highlight its ...

Google and Microsoft have made significant changes in the ways they court publishers - partly driven by rising demand for ...

CMO Craig Brommers shares the brand's shifting media strategy and why older customers are sticking around longer than ...

X has announced that it will begin integrating "AI Note Writers" to the platform's controversial user-dependent ...

Developed with the brewing program at Oregon State University, Eight Elite Light Beer is made with just three ingredients — ...

The Brandtech Group agencies wanted to make it easy for brands to gain visibility into the ways that large language models ...

The brand keeps building on its "Stay Creative" positioning, inviting creators of all kinds to turn a child's artwork into ...

Meta Platforms' monopoly in the "personal social networking services" market enabled the company "to increase ad load and ...

The patriotic display also highlights parent company BMW of North America's celebration of its 50th milestone anniversary ...

TikTok has announced a content deal with "Tomorrowland," a Belgian electronic music festival that touts 7.2 million TikTok ...

Microsoft said it has laid off about 4% of its workforce, or about 9,000 employees. It appears that costs and efficiencies ...