The Apple Logo History, Meaning and Evolution Apple is a company that has changed the technology industry, and its influence is felt far beyond the borders of Silicon Valley. The company's influence ...

Here are some of the most prominent roles of communication in marketing campaigns and strategies. Learn more on the Inkbot Design blog.

Stop wasting money on ads. Learn what buzz marketing is, how it works with examples and how to build a brand people can't stop discussing.

So let’s talk about creating a fantastic branding style guide that doesn’t sit on shelves but lives in every nook and cranny of your business!

Discover the impact of red in branding with our list of the top 10 most memorable red logos. See how these companies use red to make a statement.

If you're wondering how it can help your business grow, here are 20 essential benefits of advertising. Follow Inkbot Design to learn more!

This comprehensive guide will explore 25 proven ways to get more foot traffic into your retail store, with the right strategies and clever marketing.

Prevent website crashes and keep your site running with these 7 essential strategies. From load testing to code optimisation, this guide offers tips.

The Inkbot Design Blog: Graphic design, branding, and marketing for creatives and business owners. Find inspiration and advice to grow business.

Confused about RGB vs CMYK vs Pantone? This explains the difference, when to use each and how to keep your brand colours consistent.

The 6 Gestalt Principles Every Designer Must Know Your brain processes visual information in predictable patterns, and understanding these patterns can transform your design work from amateur to ...

Our Ultimate Guide to Building a Strong Online Presence covers expert strategies on branding, website optimisation, SEO, and content marketing.