Amazon is making it easier for sellers to quickly create generative AI ads on its platform, sometimes with just a single ...

Originally launched in beta in September, Amazon Ads' Video Generation tool is now publicly available to US advertisers.

Three and a half minutes per hour: that's how much advertising Amazon used to show on Prime Video. But now there is ...

Prime Video currently has a heavier ad load than both Netflix and Disney+, though it’s still considerably lighter than regular TV. If there are any signs that Prime Video viewers are turning off due ...

If you're in the US, there are some pretty massive movies hitting Prime Video this month, and none of them are quite as ...

Nosferatu,' 'Sonic the Hedgehog 3,' 'The Greatest Showman,' 'The Magnificent Seven,' 'Capote' and more are new on Amazon ...

In an email to an ad buyer seen by Adweek, Amazon said it has “gradually increased” its ad load to four to six minutes per hour — double the two to three-and-a-half breaks it touted when rolling out ...

Get On Up' and 'The Fire Inside' are among the eight must-watch drama movies that are on Amazon Prime Video in June ...