Why Amazon's approach to AI-powered ads will likely differ from Meta's "just connect your bank account" vision.

AI is not making agencies obsolete. It’s transforming them. The agencies that thrive will be those that lead AI—not merely ...

Meta’s AI promises hands-off advertising – but not everything runs better on autopilot. Here’s where human insight still wins ...

数据显示，自Meta在2023年9月推出内置AI助手以来，相关功能已覆盖7亿月活用户。 此次独立应用的推出，被视为Meta从社交平台向AI服务提供商转型的 ...

In a statement, Meta's spokesperson defended the opt-out approach, noting that "we've provided EU users with a clear way to ...

4月30日讯 当地时间周二，美国科技巨头Meta推出了一款独立的AI应用程序，以便与OpenAI的ChatGPT等流行的聊天机器人相竞争，这也是Meta打造更加个性化 ...

Jools Lebron sat down with Ad Age after her fireside chat to pull back the curtain on how she’s evolving her approach to brand partnerships.

Meta CEO Mark Zuckerberg says artificial ... and marketing agencies — instead entrusting Meta AI to create and deliver full advertising campaigns. His prediction came in a surprisingly candid ...

作为Meta新一代AI战略的核心，Llama 4系列模型中的"Behemoth"本被寄予厚望。该模型采用行业领先的混合专家架构(MoE)，通过任务模块化拆分显著提升运算 ...

Meta claims AI is “redefining” advertising, as the social media giant identifies improving its ad proposition as one of five “major opportunities” for 2025. On a call with investors yesterday (30 ...

Nosworthy said the launch makes “strategic sense” but Meta enters the AI space carrying the baggage of longstanding trust issues. “From data privacy controversies to regulatory scrutiny ...

Zuck’s vision for infinite creative would wipe out the way the whole ad stack works.