Liz Simmons is an education staff writer at Forbes Advisor. She has written about higher education and career development for various online publications since 2016. She earned a master’s degree in ...

GA4’s rollout reshaped analytics, but adoption challenges reveal gaps between Google’s promises and marketers’ reality.

Oracle said the investment will include training over 8,000 practitioners and developing more than 100 industry-specific AI ...

The data-driven world is transforming how organisations plan and execute their strategies. Numbers now influence everything, from sales to audience targeting, and the volume of data keeps growing as ...

Overview:  Generative AI shifts marketing from static campaigns to dynamic, real-time personalization powered by first-party data. With cookie loss an ...

Dornsife advisors meet with students individually at least once each semester to create a course plan, review degree ...

Challenger seeks to unseat incumbent for machine learning workloads A fledgling file format that aims to address limitations in the widely-used Parquet is under review for adoption by an open source ...

AI browsers like Chrome embedded with Gemini collect large amounts of data, raising concerns that users are sacrificing ...

Google Cloud has launched Gemini Enterprise, a platform meant to make artificial intelligence part of everyday work. The idea ...

That number is not just a reputation score. It’s a direct indicator of ESG performance and long-term value creation. It also ...

SAP unveils AI, data, and app innovations at SAP Connect event to boost business transformation. Partnerships with Databricks ...