Marketers are using persona-driven AI to enhance customer interactions, test campaigns, and maintain authentic brand voice at ...

Join MarketingProfs on August 15 for our B2B Marketing Trends Friday Forum. Includes three educational sessions, live Q&A, ...

How do you capture attention in B2B? The same way the world's best media do! Matt Locke of Storythings reveals the power of story, formats, and the human voice in your B2B content strategy. Register ...

CMOs can drive Agile transformation by aligning Marketing's customer insights and workflows with broader organizational goals ...

Social media influencers say the top thing they look for in a brand partner is alignment on values, according to recent ...

Chief marketing officers are increasingly optimistic, confident, and curious about generative AI, according to recent ...

Social Media Marketing - This infographic covers five key social media ad shifts that marketers should be watching, and it explains which industries each shift is most relevant to.

Education-led marketing helps B2B brands replace noisy outreach with strategic content and experiences that build trust, ...

Advance your leadership by combining self-awareness with action. These five steps help you improve communication, mindset, and decision-making—on your own terms.

AI is no longer optional in ABM. Learn how B2B marketers are using it today, what's holding them back, and what's next.

Thought leadership strengthens B2B lead generation by educating new audiences, creating demand, building trust, and ...

Career Development - Most 53% small business owners say they are much happier now compared with when they worked for someone else, and 23% say they are somewhat happier, according to a recent ...