New AI method simulates human shoppers with 90% accuracy, threatening to transform the $80 billion market research industry ...

In a world where algorithms speak louder than words, customer loyalty is driven by predictive personalization, not just brand ...

Marketing research is now having its own AI moment—but it’s not just about faster surveys or automated analysis.

The programme is structured into four key stages, guiding you logically from initial concept to final reflection. The first stage is dedicated to understanding the problem you are trying to solve and ...

Nearly half of U.S. workers have considered quitting due to emotional exhaustion. Sponge’s new survey reveals how “Generation Numb” feels about work.

The vast majority of accounting firms now offer at least some advisory services, with this growth enabled at least in part by ...

At the “Make with Notion” event on Thursday, the company announced the launch of its first AI agent. The agent will draw on all of a user’s notion pages and database as context, automatically ...

PW Consulting recently released a comprehensive research report analyzing the Incentive Consulting Service Market in 2025. The r ...

Want more sales, happier employees and fewer headaches? Pairing people with AI is proving to be a winning productivity ...

A recent survey by the Pew Research Center shows that a majority of Indians feel the need for major changes in their political systems. On the other hand, more than two-thirds of the Indians surveyed ...

They’re harnessing it to help directors prepare, debate, and decide. by Stanislav Shekshnia and Valery Yakubovich In 2014 Hong Kong–based Deep Knowledge Ventures formally appointed an algorithm to its ...

Great leaders today don’t just think and care — they roll up their sleeves. In the AI age, leadership means learning and ...