Ad Age Leading Women is an annual list of trailblazers across the advertising, marketing, media and tech industries.

AEO has skyrocketed in popularity, but critics claim that the search strategy is not all it's cracked up to be.

Nneka Keshi, a 2025 Ad Age Leading Women honoree, uses global insights to grow clients' businesses.

Many creative shops are forging partnerships with media agencies to co-pitch for integrated accounts. (sorbetto/) By: Brandon Doerrer ...

Mother London’s campaign in Brighton arrives ahead of a store opening there this week.

In a culture shaped by soft signals and scrolls, brands can win Gen Z with work that’s quiet, stylish and deeply in tune with ...

Four new spots directed by Harold Einstein recall the classic spots from the early 2000s, but skew a little older.

Anomaly campaign with dueling dealerships shows that TV ads aren’t just for big brands.

Sunday’s activation at the “It’s a Small World” ride was led by Ben Cohen to emphasize the effect of war on children.

VAB report cites growing number of YouTube video takedowns for standards violations. Separate reporting by Adalytics and Ad ...

Kardashian says she wanted a visual world that’s “light, airy and a little dreamy” for her better-for-you snack brand.

Wimbledon's biggest influencer is AI, Google's Veo 3 is being used to make commercials, Guess jeans generated a print model ...