Here's how you can use Python and some very basic Excel functions to build your SEO traffic goals. Roadmapping season is upon us and, if you’re an in-house SEO like me, that means it’s time to ...

Then, we use the Python library Beautiful Soup to create a web scraper to get the main body content on the page. This script ignores header and footer content.

Using Python To Compare SERPs The overall principle is to compare the SERPs before and after the core update, which will give us some clues as to what’s going on. We’ll start by importing our ...

This is the first part of a three-part series. In part two, we will manually group the pages using regular expressions and in part three we will group them automatically using machine learning ...

The best way to get started with Pandas is to take a simple CSV of data, for example, a crawl of your website, and save this within Python as a DataFrame. Once you have this store you’ll be able ...

1. Python requests We’ll use the requests library which simplifies web scraping, to send an HTTP HEAD request to each URL in our Google Analytics data set, and if it returns a 3xx redirect, we’ll ...