Our weekly roundup of the latest appointments and account wins news from Ipsos, Coinswitch, Hashtag Orange , AWS India, Hoopr ...

26 th July 2025 marks the 10 th year of celebrating World Mangrove Day. Marking the occasion, Signature Packaged Drinking ...

When Havas Creative Network India announced Tina Mansukhani Garg as president of its creative agency in India, it signalled ...

From AI beats to brand streets: FYI.AI’s big sync for Qualcomm Grammy award winner will.i.am and Qualcomm team up to turn devices into mood-aware music players, conversational radios, and ad-driven ...

From bite-sized news to creator-fuelled buzz, marketing to Gen Z demands cultural fluency, sharp cohort focus, and digital-native intuition.

As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by ...

Social media is no longer just a platform for sharing or promotion—it has become the primary lens through which people understand identity. Every comment, post, reel, or thread adds to a larger ...

As superheroes and dinosaurs pull audiences into theatres, advertisers are weighing cinema’s rare ability to command full ...

As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by nuance and noise.

Mark Read, the outgoing chief executive of WPP, has said this year’s restructure of WPP Media, which has included dropping ...

With an INR 8,300 crore push, creators are evolving from content amplifiers to commerce catalysts — forcing agencies to ...

The record-breaking Instagram reel blends cultural insight, emotional authenticity and India’s hospitality boom to rewrite ...