There are many elements that go into telling a story onscreen successfully. An audience may not realize it, but as writer/director/actor/crew, you must be aware of ...

Did you know that social proof can help you optimize your digital marketing efforts, and landing page in particular, for conversions? Unless you're new in the inbound marketing game, that piece of ...

Would you consider the visual aspects of advertising as a form of media based art? Arguably, advertising is a form of artistic expression incorporating the seven visual elements of art. Although the ...

Calling all visual thinkers: We are now accepting visual op-eds for publication in The New York Times Opinion section in print and online. Op-eds are opinion pieces written by outside contributors and ...

Google’s new guide to search features visualizes and defines the various elements on a search results page. When you need help with SEO, it can be challenging to get the right answer if your question ...

Since long before the advent of marketing and advertising, humans have been compelled by what they see. Visuals are so effective in marketing, for example, because they can convey complex messages ...

The New Oxford Dictionary of English defines visual merchandising as promoting the sale of goods by their presentation in retail outlets. Visual merchandisers design and set up windows and retail ...