Now that your Facebook pixel has been set up, it’s time to set up conversion tracking. There are a few ways you can track Facebook conversions using the Facebook pixel.

Facebook Analytics: A Beginner’s Guide Ever wanted to know how your audience performs across all of your web properties? Facebook Analytics' omni-channel reporting provides this precious data.

Facebook pixel is a tracking code you can add to your website to better optimize your ads. You can set up a Facebook pixel from the events manager or during your first ad setup.