Meta Platforms aims to allow brands to fully create and target advertisements with its artificial intelligence tools by the ...

Why Amazon's approach to AI-powered ads will likely differ from Meta's "just connect your bank account" vision.

Discover how Meta's AI advancements in advertising, messaging, and devices are unlocking new growth opportunities.

And that could soon become an even bigger factor, with Meta reportedly planning to use AI for up to 90% of all of its risk assessments across Facebook and Instagram, including all ...

AI is not making agencies obsolete. It’s transforming them. The agencies that thrive will be those that lead AI—not merely ...

I think that’s going to be huge, I think it is a redefinition of the category of advertising.” Meta also plans to use AI to deliver highly effective targeting, leveraging user data, with Zuckerberg ...

Meta’s report highlights several key trends in cross-border shopping. According to the findings, 62 per cent of shoppers want ...

In a statement, Meta's spokesperson defended the opt-out approach, noting that "we've provided EU users with a clear way to ...

Meta is already one of the world's biggest companies, and its share price has risen dramatically in recent years. So, can it ...

Meta CEO Mark Zuckerberg says artificial ... and marketing agencies — instead entrusting Meta AI to create and deliver full advertising campaigns. His prediction came in a surprisingly candid ...

Meta chief Mark Zuckerberg touted the tech firm's generative artificial intelligence (Gen AI) assistant on Wednesday, telling ...

Jools Lebron sat down with Ad Age after her fireside chat to pull back the curtain on how she’s evolving her approach to brand partnerships.